"Consumers have spoken loud and clear...[choosing] to support organic agriculture even when times get tough."
-Organic Trade Association (2009)
From 2000 to 2008, organic coffee sales experienced a 29 percent annual average growth rate - compared to the 2 percent growth rate of conventional coffees.
-North American Organic Coffee Industry Survey 2009
Portola is commited to bringing the same level of respect to coffee as wine...
After all, coffee is a much more flavor complex than wine. So why isn't everyone demanding fresh-roasted coffee? Frankly, far too many people have no idea what fresh-roasted coffee means, let alone how it tastes. We want to change this for both business owners and consumers. The coffee industry is changing for the better. It is becoming more specialized, quality is increasing, and small-batch roasting with fresh delivery is the next trend in the specialty coffee industry. Whether you are a coffeehouse, restaurant, bakery, or any other food establishment serving coffee, having a product better than everyone else has its advantages. People drink coffee... a lot! For most, the daily ritual has not changed - even in tough times. Being the "Go To" place where coffee lover's go to get their daily fresh-roasted brew or espresso cuisine can be quite lucrative.
As the Portola passion for coffee spreads and people begin to learn about the flavor greatness of fresh-roasted coffee, they will seek it out. You want to be known as the place to get it, not as the place that doesn't get it. But this is not just about providing the freshest, highest quality Arabica coffee sourced from all the best regions around the world. This is about Portola establishing wholesale partnerships and working with you in all aspects of coffee service to help your business get started, or grow. Here are some critical ways in which we can assist you in achieving coffee success:
¤ Coffee roasted to order and delivered fresh
¤ Proven menu enhancement and promotional recommendations
¤ Assist in developing winning marketing ideas to increase sales and profit
¤ Analysis & calibration of brewing equipment and techniques to maximize quality
¤ Help with improving or creating new signage that ensures you stand-out in the crowd
¤ On-site staff and barista training
¤ Creation of an exclusive proprietary blend for your business
¤ Continued support throughout the lifespan of the partnership
¤ An unsurpassed level of customer service attributable only to our passion, commitment, and dedication to both our coffee and wholesale partners
Please contact us at (949) 713-7318 ext. 3 to learn more about how we can work together to get you serving coffee that commands respect!